Sascha’s Mustard

Luke Despatie and The Design Firm – Award-winning package design
Winner – Design Edge Regional Awards – Finalist, packaging

We wanted the packaging for this German-style handmade mustard to evoke the warm feeling of die Küche der Mutter. The design is retro and familiar, yet distinct and modern.

Being on a tight budget, the labels were made using standard-sized vinyl stickers from


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